What can I use as input to generate a persona?

Paste free-form notes or upload text files and spreadsheets. The persona is generated from the context you provide.

How do you handle AI model data privacy?

We use model providers with no-training commitments. Zero data retention is not required; providers may retain inputs under their own policies, including for abuse monitoring.

How is an interactive persona different from a traditional persona PDF?

Traditional personas tend to become static artifacts. Interactive personas are designed to be used during decisions—you can Ask the Persona questions as you work, then update the profile as you learn.

Can my team collaborate in the same persona?

Yes. You can invite collaborators, and they can interact with and update the persona (not just view it).

Test your next move on the people it's for.

Pick your role and what you need to find out, then talk it through with a realistic AI Persona before you talk to real customers.

What do you do?

What do you want to find out?

Talk it through with

All 10 personas

AI-generated
Katharina Vollmer
Head of Sales
Gewinnt B2B-Neukunden und entwickelt Schlüsselkunden in Westdeutschland.
AI-generated
Mara Keller
Projektkoordinatorin
Koordiniert bereichsübergreifende Projekte und sucht eine klare Entwicklungsperspektive.
AI-generated
Jonas Reiter
Enterprise Sales Manager
Gewinnt B2B-Neukunden und entwickelt Schlüsselkunden in Westdeutschland.
AI-generated
Deniz Arslan
Teamleitung Kundenservice
Vereinbart operative Arbeit mit einer ersten Führungsrolle.
AI-generated
Julia Neumann
B2B-Account-Managerin
Entwickelt Bestandskunden und vereinbart Akquise mit internen Übergaben.
AI-generated
Thomas Grabowski
Vertriebsmitarbeiter
Gewinnt B2B-Neukunden und entwickelt Schlüsselkunden in Westdeutschland.
AI-generated
Leon Berger
Mitarbeiter im B2B-Vertrieb
Baut eine erste Pipeline auf und braucht Feedback zu Qualifizierung und Abschluss.
AI-generated
Markus Breitner
Vertriebsmitarbeiter für elektrische Betriebssicherheit
Gewinnt B2B-Neukunden und entwickelt Schlüsselkunden in Westdeutschland.
AI-generated
Elena Dimitrova
B2B-Event-Projektmanagerin
Gewinnt B2B-Neukunden und entwickelt Schlüsselkunden in Westdeutschland.
AI-generated
Sabine Roth
Mitarbeiterin im B2B-Außendienst für technische Dienstleistungen
Arbeitet eigenständig und hinterfragt Reibung zwischen Außendienst und Innendienst.

Personas are usually static. Decisions aren't.

Most personas are created once, then go unused—because they can't keep up with how teams actually work.

Traditional personas

Go out of date as strategy and markets change
Feel unreliable (unclear data, unclear methods)
Don't keep up with a digital, global, diverse reality
Rarely show up in day-to-day decisions
Too shallow to guide real campaign and CX choices

Interactive personas

Built to support decisions in the moment
Stay relevant as your work evolves
Create faster alignment across the team
Give clearer guidance when trade-offs come up
Designed to be used—again and again

So instead of revisiting a stale document, teams can keep personas close to the work—where decisions get made.

Interactive Personas. Made to support decisions, not collect dust.

How it works

From research to decisions, faster

Start from a Template or your own research

Pick a ready-made Persona from the catalog, or paste notes and add files (text docs, spreadsheets). Either way, no blank page.

Get a complete profile

Every Persona comes with a full profile and portrait. Adapt a Template to your audience or generate one from your research, then refine it.

Put it to work

Bring it into workshops and day-to-day discussions: Ask the Persona when decisions need alignment.

Get started in 3 minutes

Get started for free

Features

Everything you need to keep personas in-tune

Personas generated from your context

A guided wizard builds a full Persona from a few lines, extra context and your Project Files, in English or German.

Chat with any Persona

Ask anything, in as many Chats as you like; every Chat stays in your Project.

Behavioural insights

Motivations, personality traits and a daily schedule show what drives a Persona, not just who it is.

A Persona's typical week, split into work, commute, care, family and own time.

Living Personas

Not a slide that goes stale: your team keeps Personas up to date together, refining sections by hand or with AI and locking what is settled.

Project Members as Editor or Viewer

Invite people by email and decide who can change what.

The dialog for inviting a colleague to a Project as an Editor.

Persona Photos

Upload or generate photos of each Persona in everyday settings, so they stay recognisable in workshops.

A generated photo of a Persona in the setting of a Chat Scene.

Chat Scenes

The same Persona in a different mindset: set the place, your role, the tension and what just happened, and see how they react.

Project Files

Add PDFs, documents, spreadsheets, images or audio; each file is summarised into insights and quotes your Personas build on.

Persona Templates

Ready-made Personas to add to a Project when you have no research yet.

FAQ

Common Questions

Ask your first Persona today.

Pick a Template from the catalog or start from your own research.

AI-generated
Thomas GrabowskiVertriebsmitarbeiter
AI-generated
Sabine RothMitarbeiterin im B2B-Außendienst für technische Dienstleistungen
AI-generated
Markus BreitnerVertriebsmitarbeiter für elektrische Betriebssicherheit
AI-generated
Mara KellerProjektkoordinatorin

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